Trending is a term used to describe topics and subjects that are currently ranked as the most popular on Twitter, and this is a great way to get your business or brand in front of the right people. However, it can be tricky to know what you should be targeting and how to approach the topic.

A trend is a term that has a lot of meanings and can reflect a wide range of things, including fashion, pop culture and entertainment. It can also be a reference to trends in the stock market or in a particular country’s political climate.

In most cases, a trend is simply what seems to be going on around the world. It could be a movement, an event or simply an idea that people are discussing online.

It can be hard to know what a trend is or how it will affect your business, but there are a few tools that can help you understand the current trending topics and hashtags that may be relevant for your campaign. These include Google Trends, Twitter and YouTube.

Google Trends

The best thing about using Google Trends is that it gives you an overview of the most popular terms related to a specific search query. It can be useful for paid search, as it helps you decide which keywords to target and how much your ad costs should be. In addition, you can use this data to help with seasonal campaigns and inventory stocking.


Twitter has several different sections where you can find trending topics and hashtags. These can be changed from time to time depending on where you are in the world, so it’s important to monitor the trending topics you see.

You can also change your location on Twitter’s website to make sure the trending topics and hashtags you are seeing are relevant for your area. You can do this by clicking on the “Explore locations” button from the Trends tab in your account’s settings page.


YouTube’s trending section is a great way for users to find videos that have received a lot of views, but this is not always the case. In fact, YouTube has been under fire recently for displaying misleading, offensive videos in its trending section. This is especially true when the content is not from creators, but rather from clickbate or sensationalist content that doesn’t comply with YouTube guidelines and policies.

The company has a strong policy against displaying content that violates its Community Guidelines, and it’s very careful about ensuring the Trending video list isn’t filled with harmful, inappropriate videos. In a recent letter to creators, YouTube CEO Susan Wojcicki said she’s especially wary of video safety, and that they will try to ensure the trending section is filled with videos that are safe for children.

There are a few factors that determine if a video will show up on YouTube’s Trending list, and the biggest one is how long it takes to gain enough views to show up in this section. If a video doesn’t start to gain views within a week, it isn’t likely to appear on YouTube’s trending list.