In recent years, Twitter has lost most of its users and the younger demographic has moved to Instagram, but it still retains its power as a manager of opinion and information. For many, getting into the trending topics list marks their media first thing in the morning. Getting into the list of trends is an invaluable tool in reaching your target audience, but it is a complex mission that’s limited to a small number of people. In addition, the access to trending topics is not free. You can only access the top trending topics after paying a subscription.
Google Analytics, which measures the activity of visitors to your site, also offers a trending tool that gives you insights into popular topics. For example, in the mid-2000s, MySpace, the popular social networking site, became one of the top trends. It was valued at $12 billion in 2007 and received 76 million unique visitors a month. Using this tool, journalists can research story ideas and illustrate the levels of interest in a particular topic.
YouTube has its own version of trending that shows viewers what’s popular on YouTube. It aims to surface videos that viewers would be interested in. Some trends are predictable, while others are completely surprising. But one major drawback is that you don’t get personalized results. Trending videos will show the same list for viewers in the same country, in the same language. So if you want to use YouTube for your marketing, you have to be proactive and make videos about trending topics.
Twitter has a tool to help you get started with trending topics. Essentially, trending topics are the top hashtags and topics being discussed on Twitter. These lists are updated daily. These lists can be site-wide or for specific cities or countries. Trending topics are a great way to get a pulse on current issues. The list will be sorted by the number of people using hashtags to talk about a certain topic. Once a hashtag or topic becomes trending, it can then be shared with others.
A trend can be anything from a photo to a video to a catchphrase. The key is to understand trends and how they work. Trending topics can help you make informed marketing decisions. By understanding the psychology of trends, you can take advantage of them to your advantage. You might be surprised by what you can learn from them and start making your marketing campaigns more effective. The power of trending is undeniable. It is an invaluable tool for marketing.
While Twitter’s trending tool does not show you which videos are popular, it can give you a pretty good idea of what the audience is talking about. Trending topics are a great way to identify the most popular videos on YouTube. Once you understand the trends, you can create content around these topics and reach the largest audience possible. It’s not just the popularity of videos on YouTube that counts, but the frequency and quality of the comments as well.