Trending has been around for a long time now. It is an important part of SEO (search engine optimization). The purpose of searching trends is to find what’s popular. Trends tell you who the most popular is right at this minute. It tells you what people want to see and what is on top right now. By finding which are on top, you can make changes to your site to attract more visitors and convert them into paying customers.

Enter Shira Lazar, the creator of google trends search results. Google’s Lazar explains how you can use Google trends to see trends in your niche. She says you don’t have to be a professional marketer to use this tool.

Google provides lots of information on Google trends, so it’s easy to get lost in the shuffle if you’re looking to streamline your SEO. One key thing to note: don’t try to become an expert at all the trends. Don’t try to learn every single trend, because that will take days of research. Stick with the general topics and you’ll be able to filter out what’s hot and what’s not.

You can also use Google trends to see trending searches on your industry. You can look at the most popular searches on your business type of product. For example, if you sell sports equipment, you might want to see what the most popular keywords are for searches about sports equipment. Then you can start making changes to your website and ad copy to capture the spirit of your products.

It is also possible to get traffic from trending searches related to a particular niche. If you are selling books, for example, you can see what the most common search term is for books. If you see that a large number of people are searching for books related to your niche, you can begin to tailor your site and ad copy to match these needs. Keep in mind that it is a good idea to not focus too much time on one niche topic. Make sure that your website has plenty of content so that you have diversity.

The best part about using the trending search engine is that it gives you the opportunity to get in on the ground floor with topics before other marketers. By being first to the ball, you have a leg up on your competitors. This will give you the chance to make your site stand out as the solution to people’s problems, regardless of what the search trends may be.